Sunday, September 2, 2007

New Logo for NFL

NFL's New LogoSince the Ref uniform change of last year went so well (read: sarcasm), the NFL decided that their logo needed to look all fresh and updated as well. When I heard about this, I was initially appalled. The NFL logo was fine the way it was—overly patriotic, simple, and well-known. So, what about their redesign?

I'm actually okay with it. When you compare the two side-by-side, the field of stars looks less busy and the new type choice is an easier read (especially on screen). I did like the old version of the "L" because it had more character to it, but the new type fits with the more simplified design. It is a bit annoying that, in both logos, the "F" bleeds into some implied white space at the point of the shield.

Overall, I'm happily surprised and breathed a sigh of relief when I saw the new design. Anyone else care enough to have a reaction?

Via Brand New and UniWatch

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